Miyashita Park
Miyashita Park is an urban greenspace in the heart of Shibuya, Tokyo, Japan. The dynamic identity represents all the different people, events, and companies that are expected to coexist in the space.
Brand Identity
Motion
Illustration
Role: Lead Brand Designer
Developed @ OMFGCO
with Jeremy Pelley, Ariel Piazza, Kim Sutherland, Lea Loo, Ed Martin, Garth Klippert, Sarah Hollowood, and Cady Buche.
Miyashita Park
Miyashita Park is an urban greenspace in the heart of Shibuya, Tokyo, Japan. The dynamic identity represents all the different people, events, and companies that are expected to coexist in the space.
Brand Identity
Motion
Illustration
Role: Lead Brand Designer
Developed @ OMFGCO
with Jeremy Pelley, Ariel Piazza, Kim Sutherland, Lea Loo, Ed Martin, Garth Klippert, Sarah Hollowood, and Cady Buche.
Miyashita Park
Miyashita Park is an urban greenspace in the heart of Shibuya, Tokyo, Japan. The dynamic identity represents all the different people, events, and companies that are expected to coexist in the space.
Brand Identity
Motion
Illustration
Role: Lead Brand Designer
Developed @ OMFGCO
with Jeremy Pelley, Ariel Piazza, Kim Sutherland, Lea Loo, Ed Martin, Garth Klippert, Sarah Hollowood, and Cady Buche.


The M logo can be used a flexible container for different events or artist collaborations.

The palette was inspired by different qualities that reflected the space. Beyond the brand identity, these colors were used for various sport and art installations within the park.




what can i help you with?
big picture
Competitive Research
Brand Strategy
Brand Guidelines
Art Direction
Concepting
design & build
Brand Identity
Print & Packaging
Web Design & Dev
Illustration
Motion Design
ridan.arellano@gmail.com
what can i help you with?
big picture
Competitive
Research
Brand Strategy
Brand
Guidelines
Art Direction
Concepting
design & build
Brand Identity
Print &
Packaging
Web Design &
Development
Illustration
Motion Design
ridan.arellano@gmail.com
what can i help you with?
big picture
Competitive Research
Brand Strategy
Brand Guidelines
Art Direction
Concepting
design & build
Brand Identity
Print & Packaging
Web Design & Dev
Illustration
Motion Design
ridan.arellano@gmail.com